Campofrio brings new CEO in front
Campofrio Spain appointed Javier Duenas as the new CEO of the company, replacing Paulo Soares who is about to direct Sigma's new Developing Markets department in Europe., informs CdeComunicacion magazine. Through this move, the company wishes to strengthen its business strategy in Europe to meet the trends and needs of customers and consumers. There is also a commitment to promoting the commitment to create sustainable value in order to reinforce its position in the global food market.
Duenas has been with the company for the last 25 years, being the CEO of Campofrio Frescos over the last couple of years and financial director of southern Europe and the United States. Since October 2020, he was elected as the vice president of Vitartis, the Food Industry Association from Leon and Castilla.
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