Jennie-O turkey store unveils chef-inspired recipes
Celebrity chef, cookbook author and beloved TV personality Carla Hall partnered with the Jennie-O® brand in October 2022 to tour school cafeterias around the country and honor the nation’s dedicated cafeteria-staff workers. Additionally, Jennie-O collaborated with renowned registered dietician nutritionist (RDN) Frances Largeman-Roth to create a fun array of new turkey recipes featuring Jennie-O® products.
"We are so proud of the work we’ve done over the last several months", said Kim Anderson, brand manager, Jennie-O Turkey Store. "The Jennie-O team partnered with the one and only Chef Carla Hall to honor dozens of our school systems’ unsung heroes - the cafeteria staff - and worked with RDN Frances Largeman-Roth to create delicious, easily accessible, lighter fare. We’re grateful for these amazing collaborations, believing we’ve made a real and lasting impact. What better way to celebrate these achievements than during National Turkey Lovers Month!"
As part of the “School Cafeteria Takeover” campaign, the Jennie-O team and Hall visited schools across the nation, where they cooked Jennie-O® turkey products as part of a catered meal for the cafeteria staff, an experience that included a Hall-led tutorial on baking her famous biscuits. The Jennie-O team also brought in local businesses to offer refreshments and relaxing amenities for cafeteria workers, including chair massages. Staff members were also treated to a series of heartfelt notes of gratitude from students.
The campaign kicked off in Knoxville, Tenn., at Blue Grass Elementary School in October 2022, followed by trips to Panorama High School in Los Angeles in November 2022, Houston’s Mandarin Immersion Magnet School in February 2023, and Detroit’s Central Durfee School last month.
This summer, Jennie-O will provide $25,000 in kitchen equipment to four additional schools to help fulfill wish lists for those in need of new equipment and supplies.
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