VIDEO- "We are exporting about 60% of our production"


Dorothee Bitting, Feldhues Sales Manager, explains the success of the products dedicated mainly to the kids.

Posted on Apr 30 ,09:18

60% of a sausage production appreciated at 10 tons per day is exported by Feldhues in the European countries. The company has to facilities based in Germany and Ireland and is covering markets such as Spain, UK, Italy, Belgium, Netherlands, Denmark, Sweden or Poland.
"We are now exporting a lot to Italy. We are exporting about 60% of our production. Our company is producing approximately 5 tons per day in Germany and about the same amount in Ireland. It is a growing market, especially on the products for children because is not yet distributed in all countries", said Dorothee Bitting in an interview for EuroMeatNews.
The German company is using a bear as a logo for their most successful products and Billy, the first character created by Feldhues is already 30 years old. In fact, the animal characters put on the sausages are creating loyal customers over the years, belives Bitting. "We invented Billy 30 years ago so now the parents give their children the products they ate when they were children", mentioned Feldhues Sales Manager.
The design of the Feldhues sausages are adapted to respond to the consumers desire in every market and they are made in a different formula based on pork or poultry in order to respond to everyone's demand.


Similar articles

Middle East

125 chefs from the Middle East learned about US beef

As part of an ongoing strategy to promote alternative cuts of US beef in the Middle East, USMEF p...

Read more Read more

China to increase meat consumption by 10%

China's appetite for meat, especially pork, is expected to remain high in the next 8 years, as pr...

Read more Read more

18% increase in global shrimp production by 2020

  Global shrimp production will increase by 18% in the next couple of years, according to D...

Read more Read more
Websolutions by Angular Software and SpiderClass